Home NHL UHL & NHLPA Announce 2nd Annual “All-Star Hero” Campaign

UHL & NHLPA Announce 2nd Annual “All-Star Hero” Campaign


…Four selected service members will receive once-in-a-lifetime trip with a guest to St. Louis for 2020 Honda NHL® All-Star Weekend.

TORONTO/HASTINGS, Minn. (Nov. 20, 2019) – The United Heroes League (UHL) and the National Hockey League Players’ Association (NHLPA) have announced the second annual All-Star Hero campaign is underway to recognize military personnel and their families for their services through the players’ NHLPA Goals & Dreams fund.

Beginning today until Dec. 1, 2019, the public is being asked to nominate their military hero through www.UnitedHeroesLeague.org/all-star-hero/. Open to all branches of service, submitted nominations will provide some basic information for either a U.S. or Canadian Forces service member, as well as a narrative as to why they deserve to be selected.

During the holiday season, four service members will be chosen by the UHL. Each selected service member and a guest will receive air travel to St. Louis for the chance to meet and interact with players in the NHLPA All-Star Lounge at the 2020 Honda NHL® All-Star Weekend. Tickets to the NHL All-Star Skills ™ and NHL® All-Star Game will also be provided, along with hotel accommodations, ground transportation and other prizing.

The four All-Star Hero winners will be personally notified by this year’s regional ambassadors – Brent Burns, Jake Gardiner, Torey Krug and Blake Wheeler.

All-Star Hero nominations are open to the following service members:
Currently serving and honorably discharged Veterans from the United States or Canada, as well as immediate family members of those killed in action.
All branches of service, both active duty and reserve components. All ranks, both enlisted and officers/warrant officers.
Service member must have deployed one or more times.
“Working with the four individuals who were each selected last year as an All-Star Hero was an amazing and memorable experience for everyone involved. Together with the United Heroes League, and in support of all the incredible work they do for our Veterans, we are excited for the second year of the initiative,” said Mathieu Schneider, NHLPA Special Assistant to the Executive Director.

“For ten years, the players have been our biggest supporters in advancing our mission of helping military families to stay healthy and active through hockey. Our All-Star Hero initiative with the NHLPA is a great example of the assistance and lifelong memories that the players help us create for our nation’s heroes on a regular basis. I’m very excited for year two of this project, and to have Brent Burns, Blake Wheeler, Torey Krug, and Jake Gardiner involved as ambassadors for their regions. One of the best ways we can thank our military is by recognizing those world class warriors and their kids with help from the world class athletes of pro hockey, and we couldn’t do it without the NHLPA Goals & Dreams program,” said Shane Hudella, President & Founder of United Heroes League.


About the National Hockey League Players’ Association
The National Hockey League Players’ Association (NHLPA), established in 1967, is a labour organization whose members are the players in the National Hockey League (NHL). The NHLPA works on behalf of the players in varied disciplines such as labour relations, product licensing, marketing, international hockey and community relations, all in furtherance of its efforts to promote its members and the game of hockey. In 1999, NHLPA Goals & Dreams was launched as a way for the players to give something back to the game they love. Over the past 20 years, more than 80,000 deserving children in 34 countries have benefited from the players’ donations of hockey equipment. NHLPA Goals & Dreams has donated more than $25 million to grassroots hockey programs, making it the largest program of its kind. For more information on the NHLPA, please visit www.nhlpa.com.

About United Heroes League
United Heroes League is a 501(c)(3) national non-profit based in Hastings, Minnesota. The charity assists families of all branches of the military by providing free sports equipment, free camps, financial grants to pay for registration fees, and pro sports tickets so the entire family can enjoy a night out at the game. Follow United HeroesLeague on Twitter, Facebook, and YouTube

NHL and the NHL Shield are registered trademarks and the NHL All-Star logo and NHL All-Star Skills name and logo are trademarks of the National Hockey League. © NHL. Used with permission. All Rights Reserved.

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